Wyler.com – Corporate Website Redesign
A collaborative redesign of Wyler.com, the flagship website for Jeff Wyler Automotive, completed in partnership with Dealer.com. The project focused on modernizing the website's desktop and mobile experience, improving usability, and developing a more consistent design system for the company's digital presence.
Responsibilities & contributions
Website Administrator, UI/UX Contributor, Digital Designer
Tools & process
- Dealer.com Digital Retail Platform - Figma - HTML - Website content management and administration Collaborated directly with Dealer.com on the redesign, providing feedback, developing desktop and mobile mockups, and contributing to decisions surrounding layout, navigation, and user experience.
Results
20% increase in Traffic YoY Contributed design and functionality recommendations to the redesign of the flagship website. Some of the requested design approaches were subsequently incorporated into Dealer.com's reusable website templates. The work was part of broader website management responsibilities covering 47 dealership websites.